Creativity without strategy is called art, creativity with strategy is called Advertising. Advertising is the art of persuasion where there can be a lot of great technicians. In the modern world of business, advertising is a valuable economic factor to sell goods. Presidians of grades 4 and 5 explored the world of advertisements through the Ad-mad Competition. They were divided into groups and they had to advertise for their product with creative storyline and original jingles. Certainly they enjoyed and learned about the basics of the advertising world.